Normal view MARC view ISBD view

Marketing Essentials/

by Carl McDaniel
Additional authors: Hair, Joseph F. | McDaniel, Carl D.
Edition statement:4th ed. Published by : South-Western College Publishing, (Cincinnati, Ohio :) Physical details: xxxviii, 693 p. : col. ill. ; 28 cm. ISBN:0324366078.
Subject(s): Marketing. | Marketing -- Management.
Year: 2007
Reviews from LibraryThing.com:
Tags from this library: No tags from this library for this title. Log in to add tags.
Item type Current location Call number Copy number Status Notes Date due Barcode
Book Book Pwani University Library, Kilifi
HF5415 .D2624 2007 (Browse shelf) 1 Available TA KLF14040215

Includes bibliographical references (p. [653]-669) and indexes.

There are no comments for this item.

Log in to your account to post a comment.
| Pwani University, Kilifi, Kenya | Powered by Koha |